Feeding China's Foodie Phenomenon

摘要

China's growing appetite for consumables has been well documented. Where the country was once the leading location for offshore manufacturing, it's now the target for entrepreneurial sellers looking to tap the world's largest middle class. Consequently, food exports into China are becoming a profitable enterprise. A recent Bloomberg News report confirms this trend. China's per-capita income is expected to double by 2020. More telling, its urban middle class is projected to grow to more than 75 percent of the total population by 2022, compared to four percent in 2000, according to a McKinsey & Co. report.