Look for things 'gone missing' in customer relationships to move beyond basic satisfaction to customer loyalty

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Look for things 'gone missing' in customer relationships to move beyond basic satisfaction to customer loyalty

机译：寻找客户关系中“失踪”的事物，从而从基本满意度转变为客户忠诚度

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A satisfied customer is not always a repeat customer, says David Stum, president of the Customer Loyalty Institute in Ann Arbor, MI.

机译：密歇根州安阿伯市客户忠诚度研究所所长戴维•斯托姆（David Stum）说，满意的客户并不总是回头客。

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《Executive report on customer retention》 |1998年第9期|p.6|共1页
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正文语种 eng
中图分类贸易经济;
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Look for things 'gone missing' in customer relationships to move beyond basic satisfaction to customer loyalty

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