Educational Marketing: A Review and Implications for Supporting Practice in Tertiary Education

Christopher Allen Stachowski

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Educational Marketing: A Review and Implications for Supporting Practice in Tertiary Education

机译：教育营销：高等教育支持实践的回顾与启示

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摘要

This article reviews the existing educational marketing literature in the leading tertiary educational management journals. A discussion of the implications for supporting practitioners in non-university settings is presented.

机译：本文回顾了领先的高等教育管理期刊上的现有教育营销文献。讨论了在非大学环境中支持从业人员的含义。

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《Educational Management Administration & Leadership》 |2011年第2期|p.186-204|共19页
作者
Christopher Allen Stachowski;
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34 Victory Avenue, Karori, Wellington, New Zealand;

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原文格式 PDF
正文语种 eng
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关键词
educational marketing; non-university setting; tertiary education;

机译：教育营销;非大学设置;高等教育;
入库时间 2022-08-17 23:25:20

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Educational Marketing: A Review and Implications for Supporting Practice in Tertiary Education

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