Burgundy from the tropics: Images and references in Brazil / La Bourgogne vue des tropiques : images et références au Brésil

摘要

Relationships between Burgundy and Brazilian wine production are diverse, such as, the use of emblematic vine varieties or the fraternities and the wine tourism routes. The aim of this paper is to analyze how Brazilian experts and broad public perceive Burgundy, in order to identify influences of the Burgundy region in the Brazilian wine industry. The presence and the influence of Burgundy in the Brazilian wine industry were analyzed from an exploratory study based on the perception of experts was made using an electronic structured questionnaire, and publications available to the general public, observed from sites and blogs on the Internet using Google search, with two keywords in Portuguese and French: “Borgonha”, “vinho + Borgonha”, “Bourgogne” et “vin + Bourgogne”. The results were analyzed and organized and it can be observed that, even in different historical and environmental contexts, Burgundy is present in the wine production of Brazil, as a territory of reference and inspiration.