Ordered a pizza by telephone recently? "Hello! Giulia's Pizza?" You expect the answer to be a 'yes', but instead it's, "No sir. It's Google's Pizza." You ask if it's a wrong number, but the response is, "No sir, Google bought Giulia's Pizza. Do you want your usual?" Your usual? How do they know what you normally order? So you ask if they know you. "According to our caller ID data, over the last 12 months, you have ordered 11 thick crust pizzas, each with spicy beef, extra cheese, mushrooms and cream, together with a side order of chocolate cookies and a vanilla milkshake." However, the woman continues, "May I suggest to you that this time you try our vegetarian pizza with leeks, spinach, onion, courgette and aubergine?"
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