Corporates are thinking strategically

摘要

IT is strategic in the corporate world, but what about AV? Dave Ravenhill, RTC engineer at Credit Suisse certainly thinks so: "Yes, AV is strategic, but it wasn 't for a number of years. There was no real map to move it forward, but now AV is moving towards IT, the IT people are asking: 'where is your road map?'" Darren Ilsley, head of multimedia EMEA at Nomura believes AV plugs into all aspects of business. "AV has to be strategic because you have got to speak to the front office, HR, trading rooms, to see what they want. Strategically, you need a plan to know where you're going. This ties into global standards, and globally, AV is in IT."