Diversify to Differentiate Your Plant

摘要

It's important to differentiate your business from others offering similar services, so ask yourself, "What makes us different from our competitors?" If there is no difference, you must ask, "Why would a person come to me?" There must be some reason they remain customers and keep coming back. Sure, location, hours, quality and reliable service are all factors. Somewhere, there is a place for us to excel and establish a reason for customers to return. Along with the ones above, how about the treatment your counter team gives them? Are they friendly? Do they try to be a help with customers' clothing problems? This requires training, something that's often forgotten in business today.