中小企业提升核心竞争力的几点思考——以天冰冷饮有限公司长沙分公司为个例

摘要

This paper analyzed the influencing factors of improving core competence improvement of medium-sized and small enterprises.If medium-sized and small enterprises develop, they must meet the requirement of market, identify market positioning, develop new product, establish system of intellectual property rights protection and build and perfect management mechanism.%文章论述了提升中小企业核心竞争力的影晌因素,中小企业要发展、要壮大,必须适应市场的需要,找准市场定位,开发新产品,建立知识产权保护制度,建立健全管理机制.