模因论视阈下的网络流行语研究

摘要

网络语言作为一种新兴的现代语言变体，是随着因特网的发展而出现的新的语言现象，在语言学界受到了广泛的关注，网络语言的研究成了目前应用语言学研究的重要领域。模因论是从达尔文生物进化论的角度出发，分析和解释文化现象的文化规律的一种理论。从模因论角度出发，对网络语言模因现象进行了阐释和说明，认为网络流行语属于强势语言模因，并探讨了网络流行语的复制传播方式，分析其流行原因。%As a new language variety, the network language is a new language phenomenon which appears along with the development of the Internet. It has aroused widespread concern in linguistics field, and the study of network language is an important aspect of applied linguistics at present. Memetics is a new theory for interpreting cultural evolution on the basis of Darwin’s biological evolutionism. It is found that popular network language is a kind of strong language memes. The paper tries to study replication and transmission of strong meme, aiming at providing more inspiration and the reference theory.