旅游摄影图片学研究：理解旅游意象和摄影主客关系的途径

摘要

The interaction between photography and tourism activities came into being in 1970 s.The western academics have built up theoretical perspective and technical application from three fields of interdisciplinary research between photography:tourist gaze and visuals , tourism image application by photographic content analysis ,tourism photography affecting host-guest bilaterally .Domestic researches , otherwise , introduce the western theories and measure tourism image,aesthetics and host community relationship as destinations developing basics by adopting VEP technology or photographic content analysis .This article compiles and reviews the main research to broaden new research perspective and give technical references for exploring the issues of regional tourism image ,host-guest relationship under different cultural systems and so on.%摄影与旅游活动的交互影响早在20世纪70年代已形成。西方学界从旅游摄影与旅游凝视、视觉印象的交叉研究、旅游拍摄内容分析在旅游意象上的运用、旅游摄影对主客双边的影响这三个领域来构建旅游摄影图片学的理论视角和技术运用。国内相关研究则表现在西方理论引入和借助VEP技术或照片内容分析运用于测量旅游意象、审美、社区关系等目的地开发依据方面。通过梳理旅游摄影图片学主要研究成果，旨在为研究我国区域旅游意象、不同文化体系的主客关系等热点问题提供新的研究视野和技术参考。