20世纪80年代后中日两国文化输出对比研究

摘要

中日两国要走向世界，让世界了解自己，应宣传国家文化软实力，以提升自己在国际社会中的国家形象。然而，由于两国的政治、经济、文化等背景有所差异，所选取的文化输出策略也有所区别，对比中日两国文化输出的内容和方式，借鉴日本人的文化外宣经验，可以为中华文化更好地走向世界提供借鉴。%Both Japan and China have realized the importance of the culture output but their measures in practicing it were various. This paper compares the content and means of culture output of Japan and China, aimingat learning the experiences of Japan, expanding our external publicity methods and trying to provide certain insights for bring Chinese culture to the world.