封面
声明
英文摘要
中文摘要
目录
Chapter One Introduction
1.1 Research Background
1.2 Research Questions and Methodologies
1.3 Significance of the Research
1.4 Structure of This Thesis
Chapter Two Literature Review
2.1 Car Slogan
2.2 Register Theory
Chapter Three Theoretical Framework
3.1 Context of Situation
3.2 Register Theory
3.3 Register and Meta-functions of Language
Chapter Four Analysis of Car Slogan Based on Register Theory
4.1 Analysis of Car Slogan under Influence of Field
4.2 Analysis of Car Slogan under Influence of Tenor
4.3 Analysis of Car Slogan under Influence of Mode
Chapter Five Conclusion
5.1 Major Findings of the Present Study
5.2 Limitations of the Present Study
5.3 Suggestions for Further Research
参考文献
致谢
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