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Extrinsic Product Attributes in Consumers'Food Decisions: Review and Network Analysis of the Marketing

机译:消费者的外在产品属性:营销的审查和网络分析

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1.How are extrinsic product attributes represented in the marketing literature on food decision making? How do these attributes interact and how are they embedded within the literature? 2.What are relevant gaps in the literature and how should researchers address those in the future? The systematic literature review and network analysis is based on a set of 189 studies published in 83 different journals from various disciplines.The coding for the network analysis followed the DONE framework(Determinants Of Nutrition and Eating behavior framework,Stok et al.,2017)and resulted in 311 codings from 11 stem-categories.The analysis was performed using UCINET Software.
机译:1.在营销文献中有关食品决策的外在产品属性是什么? 这些属性如何互动,它们如何嵌入文献中? 2.文学中有什么相关差距,研究人员应该如何解决未来? 系统文献综述和网络分析基于来自各学科的83个不同期刊的一组189项研究。网络分析的编码遵循了完成的框架(营养和饮食行为框架的决定因素,Stok等,2017) 并导致来自11个词干类别的311编码。使用Ucinet软件进行分析。

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