Challenges Confronted by Editors of Sci-tech Journal of University and Measures in New Media Age

摘要

With the advent of the new media age, the channel that people obtain scientific and technical information has undergone major changes. The traditional concept of editors of sci-tech journals can not meet the developing needs of the new era under the new situation. In order to improve the comprehensive qualities and capabilities of the editors of sci-tech journals of university, increase the competitiveness of sci-tech journals and promote the development of the journals and new media convergence, this paper explains the meaning of the new media, and discusses the new requirements of the new media age for the editors of sci-tech journals of university. The editors should take the following measures to the challenges: establishing brand awareness and improving the competitiveness of journals, enhancing awareness of standardization and accelerating the internationalization, establishing a sense of further processing of information and speeding up the dissemination of scientific and technical information, establishing editors' modern awareness and improving the applying ability of the new media, enhancing business awareness and improving the benefits of journals, enhancing copyright awareness and protecting the legitimate rights and interests and strengthening exchanges and increasing the influence of journals.