Exploratory Research on the Construction of Entrepreneurial Specialty in Universities - Typical Cases from Ningbo

摘要

Under the background of the reform of college entrance examination system, how to improve the specialty connotation, concise specialty characteristics, and build competitive specialty is an urgent problem that university administrators need to solve. University administrators need to break through the limitations of university management system, the restriction of specialty construction resources, the similarity of specialty construction ideas, and the lack of specialty self-construction consciousness and the lag of specialty development lagging behind the industry development and other obstacles and problems. Fortunately, some "entrepreneurial specialty" construction cases of universities provide realistic model for university administrators to crack the specialty construction problems. This study makes exploratory research on two typical cases of university entrepreneurial specialty construction from Ningbo, takes entrepreneurial theory and institutional development theory as the theoretical framework, unscrambles the specific behaviors of entrepreneurial specialty construction, including construction motivation, critical success factors and development path, etc., and builds the basic theory of entrepreneurial specialty construction, provides a theoretical guide for university entrepreneurial specialty construction.