THE MIRROR EFFECT: HOW OBJECTIVE SELF-AWARENESS AND EMOTIONS MOTIVATE COSMETIC PROCEDURE DECISION MAKING

摘要

The results indicated that the manipulation of objective self-awareness and relevant vs. irrelevant beauty standards were successful. Also, body-esteem was identified as a significant covariate and thus, was kept for the test of hypotheses. The results of the analyses with gender as a covariate, however, indicated that gender was not a significant factor.