Study on Children's English Training Materials Market and Marketing Strategy Survey

摘要

Our children's English training materials market continues to develop, but because it is for children's English training institutions in this special customer groups, and there is more weak teachers, teaching in the form of rigid, unstable quality of teaching and other issues these training institutions, marketing Work many challenges. Press should be the basis of traditional marketing, the product from the past Books "sales service" to "education", and the book market and the education market resources integration, thereby forming a textbook as a platform to integrate resources a complete industrial chain of support points.