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INTELLIGENT PLATFORM CONCEPTS WITHIN BODY ELECTRONICS

机译:人体电子中的智能平台概念

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Body electronics components have a special importance in the field of automotive electronics. The electronic modules control a multitude of electrical and electronic functions, and the market requires a flexible product road map that is in compliance with the customers' requirements, especially in regional markets. The special challenge lies in the fact that competitive concepts have to be developed for different markets and therefore have to meet high expectations regarding functionality, price and quality. Regionally, there are different OEM market requirements. In the USA and Europe, the components for large vehicle platforms are specifically standardised by OEMs. The situation in the Asian markets is different, however. For these markets, optimum cost solutions are required, and these are achieved via standardised platform strategies. Therefore, by taking the market into consideration, Continental has developed platform strategics that take different product segments into account in order to comply with the customers' needs. The goal is to develop product families that meet the requirements of several customers. There, by comparison, standardisation via OEMs is less advanced, which means that the product strategy for these markets has to be adapted. The emphasis is on reasonable prices and competitive concepts that must be made available for this market for a relatively low production volume per vehicle model or platform. For this reason, Continental Interior Body & Security has developed a standardised, modular Body Control Unit (BCU) design that allows scaling of the functions and which complies with the requirements of the growth market China. The following paper presents solutions in the field of body electronics as well as concepts for the different markets.
机译:车身电子部件在汽车电子领域特别重要。电子模块控制着多种电气和电子功能,并且市场需要灵活的产品路线图,该路线图必须符合客户的要求,尤其是在区域市场中。特殊的挑战在于,必须为不同的市场开发竞争性的概念,因此必须在功能,价格和质量方面达到很高的期望。从地区来看,OEM市场有不同的要求。在美国和欧洲,大型车辆平台的组件由OEM专门标准化。但是,亚洲市场的情况有所不同。对于这些市场,需要最佳的成本解决方案,这些解决方案是通过标准化平台策略来实现的。因此,通过考虑市场,大陆集团开发了平台战略,该战略考虑了不同的产品细分,从而满足了客户的需求。目标是开发满足多个客户要求的产品系列。相比之下,通过OEM进行的标准化不太先进,这意味着必须调整这些市场的产品策略。重点在于合理的价格和具有竞争力的概念,必须针对每个车辆模型或平台的相对较低的产量向该市场提供这些价格。因此,Continental Interior Body&Security开发了一种标准化的模块化车身控制单元(BCU)设计,该功能可以扩展功能并符合中国成长型市场的要求。以下论文介绍了人体电子领域的解决方案以及不同市场的概念。

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