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Translating the Adoption of B2B e-Business into Measurable Value for Organizations

机译:将B2B电子商务的采用翻译成可衡量的组织价值

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In today's competitive business environment, companies are seeking ways to perform transactions efficiently and effectively. The Internet has created a flexible platform for the buying and selling of products and services. As businesses recognize the need for employing efficient methods for the vertical exchange of goods and services, they are considering the adoption of functional business-to-business (B2B) applications and technologies that allow transactions in "real time." The purpose of B2B is to improve profitability through establishing relationships with other organizations that will allow supply-chain planning, collaboration, product pricing, logistics and distribution management, and procurement efficiencies (Ranganthan, 2003). Proven continuing growth in B2B provides that incorporating such technologies into business operations is a significant issue for consideration. However, how easily do businesses ascertain the value added to their organizations by the adoption of B2B e-commerce? It depends greatly upon the organization and the self-analysis performed before project commencement. Our study emphasizes how critical each identified factor is to the translation of employment of B2B ecommerce to value for the organization. In this paper, we address the ease with which organizations can translate the benefits of B2B e-business initiatives into direct measurable value. Significant results and correlations were found, as discussed in the statistical analysis portion of this paper.
机译:在今天的竞争性商业环境中,公司正在寻求有效且有效地执行交易的方法。互联网为购买和销售产品和服务创造了灵活的平台。由于企业认识到需要采用垂直交换商品和服务的有效方法,他们正在考虑采用功能性的商业到企业(B2B)应用程序和技术,允许“实时交易”。 B2B的目的是通过建立与其他组织的关系来提高盈利能力,这些组织将允许供应链规划,合作,产品定价,物流和分销管理以及采购效率(Rangantan,2003)。成熟的B2B继续增长规定,将这些技术纳入业务运营是一个重要的问题。但是,企业如何通过采用B2B电子商务来确定为其组织添加的价值?这取决于组织和在项目开始之前进行的自我分析。我们的研究强调了每个确定的因素如何将B2B电子商务的雇用转换为组织的价值。在本文中,我们解决了这些组织可以将B2B电子商务举措的好处转化为直接可测量的价值的便利。发现了显着的结果和相关性,如本文的统计分析部分所述。

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