CONVERSION SCORE DETERMINATION FOR TRENDING AND NON-TRENDING CONTENT

摘要

One or more computing devices, systems, and/or methods are provided. A user profile database may be analyzed to identify a first plurality of user profiles and/or a second plurality of user profiles. A user profile of the first plurality of user profiles may be indicative of activity associated with a content item of the one or more first content items when the one or more first content items are trending. A user profile of the second plurality of user profiles may be indicative of activity associated with a content item of the one or more first content items when the one or more first content items are not trending. A first conversion score associated with a first entity may be determined based upon the first plurality of user profiles. A second conversion score associated with the first entity may be determined based upon the second plurality of user profiles.