A display device (10) having first and second substrates (12) and (30) and a layer of a liquid crystal material having a periodic modulated structure, such as a PSCT or PFCT liquid crystal material disposed therebetween. A layer of a color imparting material (18) is disposed atop one surface of one substrate. The liquid crystal material is tailored or tuned to complementarily provide color to said display in connection with said layer of color imparting material.
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