INTEGRATED INTERACTIVE LEARNING GAMES OF ADVERTISING INFORMATION

摘要

The method is for teaching consumers corporate information in which the consumer provides a consumer profile (61) and a corporate entity provides a target profile (77). The consumer profile is matched with the target profile. The consumer is given a first question or display (76) based on the matching wherein the first question is related to a commercial message so as to learn about and be tested on the commercial information (202). The consumer interactively responds to the first question. The consumer is awarded when a correct answer is given and a second question is displayed. The first question is repeated at a later time when an incorrect answer is given.