System and method for dynamic information gathering and targeted advertisement in a web-based model using the selection and analysis of live information

摘要

A method and apparatus for automatically gathering, summarizing, and indexing real-time information derived from real-time communication on the Internet, such as Internet chat sessions, or any other comparable form of real-time communication on the Internet. The present invention provides live information selection and analysis and provides basic functionality of crawling, indexing and summarizing chat room data, as well as generating messages, such as advertisements, responsive to the subject matter of the communication.