Method of ingredient brand licensing comprising: ;a) providing at least one ingredient to one or more resellers wherein the ingredient is used in the manufacture of at least one composite product and wherein the composite product or a functional product comprising or made utilizing the composite product is conveyed to one or more brand users; ;b) receiving ingredient consideration in exchange for providing the ingredient; ;c) providing a brand; ;d) licensing the brand to one or more brand users wherein each brand user is licensed to associate the brand with a functional product wherein the functional product comprises or was made utilizing the composite product; and ;e) receiving brand consideration in exchange for permitting use of the brand in association with the functional product wherein the brand consideration is received from a party other than the party from whom the ingredient consideration is received.
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