PAY-BACK WIREWIRELESS USEABLE MOBILE ADVERTISING PLATFORM AND ADVERTISING METHOD USING THE ADVERTISING PLATFORM

摘要

PURPOSE: An interactive mobile advertising platform and advertisement method thereof having a wired/wireless linking capitalized advertisement method are provided to enable a user to conveniently search for various kinds of content information through a mobile advertisement platform. CONSTITUTION: If a user starts connection with a user terminal, a mobile advertisement platform receives necessary information from the user terminal and generates personal information database(S10). The mobile advertisement platform receives necessary information from an information provider system and generates information provider database(S20). The mobile advertisement platform inputs advertisement information included in an advertisement condition and generates advertisement information database(S30).