MOBILE SHOPPING TOOLS UTILIZING COLOR-BASED IDENTIFICATION, SEARCHING AND MATCHING ENHANCEMENT OF SUPPLY CHAIN AND INVENTORY MANAGEMENT SYSTEMS

摘要

A mobile-enabled system, methods and interfaces for merchants and consumers to identify, search for and match products based on color. The mobile platform provides a number of additional features to enhance shopping experiences, including features which display and/or direct a user to products within a store, by color or other user preferences. These features are enabled by accessing and downloading a combination of store schematics, planogram data, and inventory management systems data.