PURPOSE: A multi structure data standardization processing system for social network integration analysis is provided to standardize usable data by classifying mass information collected from an SNS. CONSTITUTION: An SNS standardization unit (100) standardizes SNS information by classifying profiles, messages, and personal connections of an SNS user. A similar user personal connection recommending unit (200) recommends others having similar areas, hobbies, and subjects by analyzing SNS user information. An advertisement providing unit (300) provides an advertisement matched according to areas, hobbies, and subjects by analyzing the SNS user information. [Reference numerals] (100) SNS standardization unit; (200) Similar user personal connection recommending unit; (200a) Web server; (300) Advertisement providing unit; (300a) User terminal; (AA) Network
展开▼