Non-limiting examples describe automated bundling of content on behalf of a user by an application/service. As an example, a bundle of content may be a bundle of emails created on behalf of a user by an email service. Email data associated with a user account of an email service may be accessed. The email data may be evaluated by applying a bundle generation model that evaluates the emails for bundling associations. An exemplary bundle generation model may evaluate the email data based on: user signal data from actions pertaining to categorization of specific emails, content and metadata corresponding with the email data, and server side metric analysis of activity corresponding with the user account. A bundle of emails may be automatically generated based on an evaluation result from applying the bundle generation model. The bundle of emails may be transmitted for display in a mailbox of the user account.
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