Display device having a transparent display and a method for controlling the display device to render content on a surface of the transparent display that a user faces

摘要

Provided is a display device for efficiently providing content to a user using a transparent display. The display device includes: a transparent display; a direction determiner configured to determine a user-facing surface among a first surface and a second surface of the transparent display, the user-facing surface referring to a surface which faces a user; and a controller configured to render first content on the transparent display in a direction corresponding to the first surface if the first surface faces the user, and configured to render second content on the transparent display in a direction corresponding to the second surface if the second surface faces the user.