Branding of NR: An assurance of quality

摘要

Natural rubber (NR) is an industrial raw material with unique qualities. India, which continues to occupy the first position in productivity and the fourth in production among the rubber producing countries in the world, is a major player in the global NR market. It is the second largest consumer of NR too. The hallmark of the Indian NR sector is the predominance of small and marginal growers. NR has been more or less a controlled commodity in India for nearly five decades since Independence. India had a self-supporting rubber market, in the sense that it had the infrastructure to consume the rubber produced indigenously.