Reputation risk - it's not new, especially in the food industry, but in the age of social media and globalisation, it's an area that is garnering more and more attention from company executives. In fact, in a recent global survey by Deloitte of C-Suite executives and board members on reputation risk, 88 per cent of executives say they are explicitly focusing on it as a key business challenge. It was ranked the number-one risk concern for business executives surveyed.
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