The upside of poking fun: Ford spoof spotlights Detroit entrepreneur, gives Cadillac more exposure

摘要

DETROIT - Life was simpler for Pashon Murray when it was all about collecting food scraps and manure to make good, rich dirt. Manure. For dirt. But now that she's the face of Ford's playful YouTube spoof of Cadillac's polarizing "Poolside" TV spot for the ELR plug-in hybrid, things are more hectic. Since Ford's video hit the Web in late March, Murray, founder of composting company Detroit Dirt, said she has been inundated with phone calls and e-mails from media, talent agents casting commercials and businesses with consulting offers.