Here comes VW, American-style - To boost brand's sales, new team promises more U.S.-focused models

摘要

HERNDON, Va. - As the Volkswagen brand takes aim at 800,000 annual U.S. sales by 2018, it plans to offer more vehicles and features targeted specifically at American buyers, top executives said in interviews with Automotive News. The strategy is a big change for the brand, which for decades sent cars designed for Europe to the United States and shrugged off complaints that they were ill suited to the local market and scored poorly on qualify and dependability surveys.