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M-B gets tough over customer service scores: Lower-ranking dealers must host consultants to improve

机译:M-B在客户服务评分上越来越苛刻:排名较低的经销商必须请顾问来改善

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摘要

Mercedes-Benz USA is taking a hard line with dealers after the brand made little progress in the latest J.D. Power and Associates Customer Service Index. Despite several dealer training programs in recent years, Mercedes moved up only one spot - to No. 8 in the 2014 Power CSI survey released this month. "I was disappointed," said Mercedes-Benz USA CEO Steve Cannon. "But we are undeterred. Consumer experience is the No. 1 focus of this organization."
机译:在该品牌在最新的《 J.D. Power and Associates客户服务指数》中进展甚微之后,Mercedes-Benz USA正与经销商保持强硬联系。尽管近年来进行了几次经销商培训计划,但梅赛德斯在本月发布的2014 Power CSI调查中仅上升了一位,升至第8位。奔驰美国公司首席执行官史蒂夫·坎农说:“我很失望。” “但是我们并没有因此而感到沮丧。消费者体验是该组织的第一要务。”

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