Look up Rawnsley Park Station in the Flinders Ranges on the web and the impact of a professional farm tourism is immediate. The choice of accommodation is listed (from the basic campsite through to luxury eco-villas), a suite of tours and activities can be organised, online booking is available and the station is eco certified for nature tourism. For owners Tony and Julie Smith, tourism has become the station's business, while Merino sheep have been relegated to one of the many attractions for visitors to view Nestled in the shadow of Wilpena Pound on the southern edge of the famous Flinders Ranges in South Australia, Rawnsley Park occupies a position that gives it the first-class tourism credentials the Smiths recognised in the late 1980s.
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