Big Data, Big Security, and Privacy Risks: Bridging Employee Knowledge and Actions Gap

摘要

The era of big data comes with critical security and privacy risks. As a counter, technical preventative measures are being deployed but are overlooking human weaknesses. Naive employees may debilitate the technological security barriers. Employee awareness and education is mandatory to cultivate secure actions. However, literature highlights a gap between knowledge and actions. This study developed and validated a model which assists in reducing big data security and privacy risk caused by employee weakness. The study reveals that 31% of employee behavioural intentions do not translate to expected action; however, motivation using rewards and punishment lowered that figure to 11%.