Digital Sales Spur J&J Beauty Growth For Strengthening Consumer Business

Eileen Francis

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Digital Sales Spur J&J Beauty Growth For Strengthening Consumer Business

机译：数字销售刺激J＆J美容增长加强消费者业务

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Strong US e-commerce sales for J&J's Neutrogena and Aveeno lines drove 7.8% sales growth for its beauty division in the first quarter. Analysts say the consumer health business is showing signs of a comeback, with worldwide sales up 5.3% on a reported basis, or 1.6% excluding currency-exchange impact.

机译：美国高中的美国电子商务销售销售于第一季度为其美景部门推动了7.8％的销售增长。分析师表示，消费者卫生业务表现出卷土重来的迹象，全球销售额上涨5.3％，或1.6％不包括货币交换影响。

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《The Rose Sheet: Toiletries, Fragrances and Skin Care》 |2018年第16期|共3页
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Eileen Francis;
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中图分类香料及化妆品工业;
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1. Digital Sales Spur J&J Beauty Growth For Strengthening Consumer Business [J] . Eileen Francis The Rose Sheet: Toiletries, Fragrances and Skin Care . 2018,第16期

机译：数字销售刺激J＆J美容增长加强消费者业务
2. J&J's Consumer Business Propelled By 6.6% Skin-Care Sales Growth [J] . Elizabeth Crawford The Rose Sheet: Toiletries, Fragrances and Skin Care . 2014,第29期

机译：强生的消费者业务推动护肤销售额增长6.6％
3. J&J's Baby, Beauty Sectors Boost Consumer Health Sales Rebound [J] . Eileen Francis The Rose Sheet: Toiletries, Fragrances and Skin Care . 2018,第41期

机译：J＆J的婴儿，美容部门促进消费者健康销售反弹
4. Engineering, Woman and Beauty: Breaking or Strengthening the Stereotypes? A Deconstructive Discourse Analysis of Woman Representation. A Case Study of Lauren Howe, Beauty Pageant Engineer in Miss Universe Canada and Miss Universe 2017 [C] . Andreas Akun International Conference on Science, Health, Economics, Education and Technology . 2020

机译：工程，女人和美容：打破或加强刻板印象？女人代表的解构话语分析。宇宙宇宙宇宙福音豪豪的案例研究和2017年宇宙博士宇宙小姐
5. Beauty and the Brand: A Digital Ethnography of Social Capital and Authenticity of Digital Beauty Influencers through Monetization Activities on YouTube. [D] . Gnegy, Hannah R. 2017

机译：美与品牌：通过YouTube的获利活动，对社会资本和数字美影响者的真实性进行数字民族志研究。
6. Care coordination in a business-to-business and a business-to-consumer model for telemonitoring patients with chronic diseases [O] . Andrija S Grustam, Hubertus Vrijhoef, Antonio Cordella, -1

机译：企业对企业和企业对消费者模型中的护理协调用于对慢性病患者进行远程监护
7. Abstract:The digital revolution has shaken marketing to its core with consumers being offered greater price transparency and often even the chance to dictate the price.What does pricing mean in a world in which customers propose their own prices (as at priceline.com) or buyers and sellers haggle independently in auctions (as at e-Bay)? The most significant changes in the digital marketing show the emergence of 'cyber consumers', the cyber business-to-business world and the changing reality of an increasingly complex, dynamic and global markets. [O] . Jerry Wind, Vijay Mahajan 100

机译：摘要：数字革命已经动摇了营销的核心，消费者获得了更高的价格透明度，甚至有机会决定价格。在客户提出自己的价格（如priceline.com）或买家和卖家在拍卖中独立讨价还价（如e-Bay）的定价意味着什么？数字营销中最重大的变化表明，“网络消费者”的出现，网络企业对企业的世界以及日益复杂，充满活力和全球化市场的不断变化的现实。

Digital Sales Spur J&J Beauty Growth For Strengthening Consumer Business

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