机译:物理网络气氛:利用互联网上的互联网储存储存氛围
Department of Management Science and Technology School of Business Athens University of Economics and Business Patission 76 10434 Athens Greece;
Department of Management Science and Technology School of Business Athens University of Economics and Business Patission 76 10434 Athens Greece;
Department of Management Science and Technology School of Business Athens University of Economics and Business Patission 76 10434 Athens Greece;
omnichannel retailing; internet of things; IoT; physical web; Bluetooth beacons; store atmosphere; S-O-R; flow; dominance; social-local-mobile; SoLoMo; literature review; proximity marketing; eddystone beacon; consumer behaviour;
机译:物理网络气氛:利用互联网上的互联网储存储存氛围
机译:网络零售中的商店氛围
机译:将来的存储:朝向(重新)发明和(重新)在Omnichannel背景下的物理商店空间的想象力
机译:Gen Zs vs.millennial的价值与零售店的omnichannel客户体验的认识和满意度
机译:全方位百货商店OmniCannel零售的客户的观点
机译:衡量Omnichannel Retailing的消费者参与:移动店内经验(混合)指数
机译:书店零售商如何在Covid-19大流行与Omnichannel战略(书店零售案例研究)期间存活