What the barcode can teach us about digitalisation

摘要

What do chewing gum, lasers and lines in the sand have in common? They are all a part of the story of the barcode, the technology that changed the modern economy. Here, Robert Glass, ABB's global food and beverage communications manager, explains the parallels that exist between how the barcode changed the world and how digitalisation is doing the same; opening up new opportunities and improving productivity.