MHRA rules that Superdrug advertisements were illegal

摘要

Superdrug broke the law on medicines advertising earlier this year in its summer magazine,the Medicines and Healthcare products Regulatory Agency has ruled.Following a complaint from Boots The Chemists,the MHRA ruled that Superdrug should not have used a pharmacist to endorse licensed medicines,made exaggerated claims about sorting out all holiday health niggles and failed to include statutory information required in medicines advertisements.