Naturally clean: eco-friendly cleaning safety is a big reason green products are in demand

摘要

Environmentally conscious shoppers don't want their families, friends, or pets exposed to harmful substances. But let's face it: Harsh chemicals are found in many of today's popular, older-style cleaning products. Those chemicals invariably come intocontact with people, while adding their bit of pollution to the environment. Fortunately, there are alternatives. The market for natural cleaning products has taken off in recent years, with more--and more environmentally safe--product offerings now available in enlightened stores. The surge in their popularity shows that an increasing number of consumers are concerned about the potentially dangerous ingredients found in the traditional product category. Debra Lynn Dadd, author of Home Safe Home (J.P.Tarcher, 1997) and other natural-living titles, says there has been a definite increase in the popularity of natural products since 1982, when she began her career as a consumer advocate.