Exceeding Client Expectations: New Jersey company strives to be not just good, but great

摘要

Mike lode attributes the success of his business to being available to clients at all times and not settling merely for being good, but "great"—in essence, exceeding client expectations. Tode, The Artistry of Landscape, is located in Midland Park, N.J., 15 miles west of New York City. The company predominantly services the New York/New Jersey region in Bergen, southern Passaic, Essex, Orange and Rockland counties. The company's service market is 80 percent residential, 15 percent commercial and 5 percent public work, such as downtown streetscapes. Residential work focuses on high-end residences. It's not unusual for a design/build project to bring in $50,000 to $150,000-plus, Tode says. The company has been pursuing the high-end market for a few years.