Z TYRE ENTERS GUINNESS BOOK OF WORLD RECORDS

摘要

As critical components of driving safety, tyres should always be valued - for our journeys with loved ones, for our memories of great road trips and for transporting precious possessions. To celebrate and recognise the true worth of its range of high performance tyres, Z Tyres engaged one of the world's most exclusive jewellers to develop a very special Z1 tyre which was unveiled for the first time at Reifen Essen 2016. Combining 24 karat gold and specially selected diamond stones, this unique set of Z Tyres was designed and decorated with the assistance of Joaillier Prive and its Italian artisan jewellers before being returned to the United Arab Emirates for the application of gold leafing by the very same craftsmen who have worked on the new presidential palace in Abu Dhabi. With the special set of four tyres recently being independently valued at more than $600,000 by Guinness World Records and duly recognised as the 'World's Most Expensive Set of Car Tyres', the world-beating Z Tyre on prominent display in Essen's Hall 3 attracted much attention.