Green Brands Recognized by ImagePower Study

摘要

Consumer appetite for green products has increased significantly in the past year, according to findings from the annual ImagePower? Global Green Brands Study, one of the largest global consumer surveys of green brands and corporate environmental responsibility. This year's survey, which polled more than 9,000 people in eight countries, reveals that consumers worldwide intend to purchase more environmental products in the auto, energy and technology sectors compared to last year. Now more savvy about how green choices in personal care, food and household products directly affect them and their families, global consumers are expanding their green purchase interest to higher-ticket items such as cars and technology.