ALLTALK -AND ACTION:PRODUCE PACKAGING GETS SMARTER ALL THE TIME

摘要

THE IMAGE OF A BAG OF FRESH-CUT LETTUCE talking to you from its place in the produce department refrigerator evokes the memory of many a cheesy TV commercial.But it's not so far from reality.As manufacturers, processors and marketers continue to press forward on all fronts to deliver produce in a variety of convenient, easy-to-use forms, packaging is part of the, well, package. It's also evolving, guided by increasing demand for food safety, shelf life, waste reduction, sustainability, flexibility and graphics that both inform and sell.