Providing a Strong Customer Experience

摘要

Identifying the right technology to serve as an extension of a brand continues to be a top challenge for today's companies. Similarly, while marketers still rely heavily on social media to reach consumers, they are becoming increasingly wary of how continuous algorithm changes may be disrupting engagement opportunities with their audiences, according to the State of Branding Report put out by OnBrand Magazine and Byn-der, a digital asset management firm.