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Profit Planning for Hospitality and Tourism

机译:酒店和旅游业利润计划

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摘要

This book was written as a practical guide to the application of management accounting techniques in planning, controlling and improving the profitability of businesses in the tourism and hospitality industries. It seems to be squarely aimed at the hundreds of thousands of people who run or own businesses in the hotel, hospitality and restaurant field. While its basic contents are similar to that found in many management accounting textbooks, it places emphasis on techniques most suited to the hospitality and tourism industry and draws on examples that will be familiar to its target audience. In doing so it makes itself accessible to a wide audience and will be useful to business owners without an in depth knowledge of accountancy, and perhaps some more practiced in the art. Given the large size of its target market this specialised treatment of the topic is certainly justified.
机译:本书是作为管理会计技术在规划,控制和提高旅游业和酒店业中企业盈利能力方面的实用指南而编写的。它似乎直接针对于在旅馆,酒店和饭店领域经营或拥有业务的数十万人。尽管其基本内容与许多管理会计教科书中的内容相似,但它着重于最适合酒店业和旅游业的技术,并借鉴了目标受众熟悉的示例。这样一来,它便可以为广大受众所用,并且对没有深入的会计知识(也许在本领域中有更多实践经验的企业所有者)有用。考虑到其目标市场的规模很大,对此主题进行专门处理无疑是合理的。

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  • 来源
    《Tourism management》 |2013年第2期|250-251|共2页
  • 作者

    John Pinfold;

  • 作者单位

    School of Economics and Finance, Massey University, Albany, Private Bag 102904, Auckland, New Zealand;

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  • 原文格式 PDF
  • 正文语种 eng
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