Alibaba strategist Ming Zeng: 'Smart business' in the era of business ecosystems

摘要

As early as 1993, Professor James Moore heralded "the end of industry as a useful concept in contemplating business" and urged the adoption of the concept of business ecosystems as a potentially more insightful alternative. Later, in their landmark strategy book or the early 2000s, The Future of Competition: Co-Creating Unique Value with Customers, C.K. Prahalad and Ventkat Ramaswamy predicted that the linear value chain perspective on strategy would become more and more obsolete in the Internet age of ubiquitous connectivity where value increasingly would be "co-created" by producers and consumers interactively through the medium of real-time engagement platforms in an increasingly consumer-centric world.