FEEDBACK

摘要

While checking last week's column, we idly wondered whether "Tweet" is a trademark. The answer, of course, is yes. On 27 May 2010, Twitter gained a European trademark registration for use of the word -when it relates to the firm's well-known primary activities. Reading up on trademarks may be seen as evidence that Feedback really, really needs to get out more. But following the trail to the bitter end has its pay-off. This comes in the shape of a pending application from Twitter, at bit.ly/TweetPencils that runs to about 9400 words wanting "Tweet" to be trademarked for more than 750 uses in 16 classes, from which we select entirely at random: "patches and plugs for repairing vehicle tyres; carnival costumes; corsets; knickers; pens; and pencils".