Initial Trust with Unknown E-tailers in the Context of Online Gift Shopping

著录项

• 来源
  《Journal of Global Academy of Marketing Science》 |2010年第4期|p.343-352|共10页
• 作者

  Jaeha Leea; Seung-Eun Leeb;

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• 作者单位

  a Department of Apparel, Design and Hospitality Management, North Dakota State University, USA Phone: +1 701 231 8220 Fax: +1 701 231 8220 E-mail: b Apparel Merchandising and Design, Department of Human Environmental Studies, Central Michigan University, Phone: +1 989 774 2035 E-mail:;

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• 原文格式 PDF
• 正文语种 eng
• 中图分类
• 关键词